Wine & Traceability

Wine & Traceability

  • The blockchain-based ecosystem enables companies to turn marketing buzzwords into a true, verified story. For companies seriously investing in sustainable processes and value chains it enables sharing of these efforts, setting them apart from less serious, greenwashing players.
  • Starts with defining the story to be told. Is it about sustainability, quality, authenticity, i.e. workers’ rights, animal welfare, ecological footprint, origin and provenance or is it about food safety, traceability, water footprint and origin, for example?Then the company must gather evidence from their supply chain of the performance for the characteristics chosen, such as proof of actions by people and machines, documents such as certificates, and collecting or importing data from production systems (ERPs).
  • Experts work with you to establish a framework to document your current supply chain practices, the sourcing of data and verification of the data, which is recorded in the blockchain.
  • In this way, companies can turn corporate data normally used in risk mitigating actions into brand building opportunities, as they are turning technical facts into a
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